Ozaukee & Washington County Real Estate: Do You Choose a Real Estate Company or a Real Estate Agent?

Find out more about Ozaukee and Washington County real estate, including the cities of Grafton, Belgium, Cedarburg, West Bend, Jackson and Germantown.

Do You Choose a Real Estate Company or a Real Estate Agent?


choosing a realtor

I had lunch recently with a colleague and friend, and among the many things we talked about was--

Does a buyer or seller choose a company or an agent to work with? 

As real estate agents, we tend to track where our business comes from. It helps us determine which marketing methods are providing the best return.

Are we getting calls off our personal web site?

Are we getting calls off the sign in front of our listing?

Did the client find us on our company's web site or did they do a general Google search for agents in their area?

Are we getting referrals from our family, friends, or past customers?

Did the customer connect with us through our blog or one of our mailings?

Or did they just call the office and ask to speak with an agent, and we just happened to be covering phones at the time?

How do you decide who to work with when buying or selling a home?

Do you assume you will get better service from an agent because they work for a larger, better known company or do you believe the level and quality of service you receive depends more on the agent and has no bearing on the company they are associated with?

Do you base it solely on an individual's level of production? Do you ask to see some testimonials or references?

What are you looking for when it comes to buying or selling a house?? 



Peggy Wester
Phone: 262-370-1757
Email: pwester@realtyexecutives.com
Website: peggywester.com
Blog: peggysblog.com

Peggy Wester - Realty Executives Integrity

Comment balloon 3 commentsPeggy Wester • August 28 2012 08:43AM


Pick a "known agent", one that you have worked with previously ...always.

Bob Usey Properties

Mississippi Gulf Coast



Posted by Bob Usey (Bob Usey Properties) over 6 years ago

I have just joined and I hope I will learn a lot of new information here.  I choose real estate agent marketing as part of my bussiness. I admire the valuable information you offered in your article. Excellent submission very good post. Keep posting thumbs up.

Posted by Anthony Keeling over 6 years ago

Bob -- The more people I talk to, the more I'm thinking that's what people do -- base their decision of who to work with on the person and their reputation rather than the broker they're with. Thank you for stopping by.

Anthony -- Welcome to ActiveRain! I hope you enjoy this forum as much as the rest of us do. Just the best place to come to for ideas, opinions and support. Fantastic group of people here!

Posted by Peggy Wester, Real Estate Agent Ozaukee & Washington County (Realty Executives Integrity) over 6 years ago