Ozaukee & Washington County Real Estate: Short and Sweet -- Price MATTERS!

Find out more about Ozaukee and Washington County real estate, including the cities of Grafton, Belgium, Cedarburg, West Bend, Jackson and Germantown.

Short and Sweet -- Price MATTERS!

Probably one of the most common areas of discussion between a seller and their agent is price. Is the seller pricing their house to sell it or is it priced based on what they want or need to net from the sale?

Pricing a house

Sometimes no matter what stats, blog post, or newspaper article I show a seller, they just don't see that a house has to be priced to sell. It doesn't matter to a buyer how much they need or want to walk away with at closing.

The other day a past seller had posted her opinion on pricing on my Facebook page, and with her permission, I'm sharing it in my blog. A perfect example of how one seller lost out on a sale and ultimately tens of thousands of dollars.

"Here's some info you can share with clients: When Tony was doing our house shopping here, he also looked at another house on our street, but the asking price was 20 grand more than this one. If they were priced the same, that house would've been his choice, but the price difference was a deal breaker. Fast forward six months, when that house finally sold--for 30 grand LESS than we paid for this house. Pricing right in the first place is crucial!"

Do you want to list your house or do you want to sell it??


Peggy Wester
Phone: 262-370-1757
Email: pwester@realtyexecutives.com
Website: peggywester.com
Blog: peggysblog.com

Peggy Wester - Realty Executives Integrity

Comment balloon 4 commentsPeggy Wester • February 20 2011 10:39AM


It is the ONLY thing that really matters in the end.. I have seen deals fall through over $500.00... Just because one of the parties stands on principles

Danny Frank's QR Code

Posted by Danny Frank, The Lakeway Real Estate Expert (Keller Williams Lake Travis) over 9 years ago

Danny -- $500?!? Wow...I thought it was bad when one of my deals fell apart over a $1000 refrigerator. Yikes. Thank you for stopping by!!

Posted by Peggy Wester, Real Estate Agent Ozaukee & Washington County (Realty Executives Integrity) over 9 years ago

peggy, great quote to share with sellers TODAY...I know quite a few regretful sellers whose asking price today, is tens of thousands of dollars less than the offer I brought them months ago. they turned it down, thinking it wasn't good enough....

Posted by Pat Tasker, Your Milwaukee Metro Area Agent (WI) (Shorewest Realtors) over 9 years ago

Pat -- I just don't get why some sellers don't understand that they are not exempt from the current market conditions. I can only hope that "hearing" it from a real buyer might help them see the light.

Posted by Peggy Wester, Real Estate Agent Ozaukee & Washington County (Realty Executives Integrity) over 9 years ago