Ozaukee & Washington County Real Estate: March 2011

Find out more about Ozaukee and Washington County real estate, including the cities of Grafton, Belgium, Cedarburg, West Bend, Jackson and Germantown.

When a Solid Deal Melts Away

It happened last night. I got that call every real estate agent dreads. "My buyer wants out."

Ugh.

It was a solid deal. There was no reason to think things would take a turn over the next few days. But then the phone calls start coming in from the buyer's agent, and you can just feel that this solid deal is melting away.

melting ice

Yet until you actually hear the words, you hold out every bit of hope that the buyer will see things clearly and meet you and your sellers at the closing table. But that just wasn't the case this time.

The phone conversation with my seller reminded me of the level and number of emotions that are wrapped up in every single real estate transaction.

Hope. Anxiety. Fear. Happiness. Relief. Frustration. Gratitude. Excitement. Anticipation.

It also reminded me that one of the most important parts of our job is to support our sellers and provide assurance that everything will be O.K. when we hit a bump in the road.

It's easy to make assumptions or pass judgment, but I think it's important and necessary for us to take the time to listen to our sellers. Let them vent. Let them be angry. And then help them to let go of this one and move on.

Help them to trust that a better buyer is out there. Assure them that you will do everything you can to bring that buyer to them. And then go out and do it.

 

Peggy Wester
Phone: 262-370-1757
Email: pwester@realtyexecutives.com
Website: peggywester.com
Blog: peggysblog.com


Peggy Wester - Realty Executives Integrity

Comment balloon 59 commentsPeggy Wester • March 23 2011 06:09PM
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